Working with Ray and his team at Inertia has been a game changer for AMJ.
We have a track record of helping early stage companies create products that grow into successful businesses. Here’s how we do it:
We have a track record of helping early stage companies create products that grow into successful businesses. Here’s how we do it:
2. We Build. We Test. We Improve…Then Repeat
3. We’re Experts At Designing Your Product For Manufacture
(and how you can avoid making them)
Founding teams often struggle with collecting and applying customer feedback effectively during product development. Here are some common errors made during prototype and product testing:
Failing to plan for unexpected outcomes dramatically decreases your chances of success. Here’s a few examples of common missteps product teams make when it comes to planning:
Adding lots of features rarely leads to a superior product. The opposite is almost always the case. Here’s a few reasons why founding teams are often mistakenly biased towards adding more features.
START-UP SUCCESS STORY:
CREATING THE AWARD WINNING “FOONF”
The Clek child car seat brand was initially conceived inside a small division of Magna, one of North America’s largest automotive parts suppliers. Led by Chris Lumley, Clek worked with their counterparts in Magna’s Seating/Interiors division for their industrial design, engineering and manufacturing expertise to produce two different child booster seats.
We help high growth companies get their products to market faster than they can on their own. Here’s how we do it:
1. We Use Our Highly Choreographed Product Development Process To Remove Roadblocks That Stall Projects
2. We Communicate Often, With Total Transparency, And A Lot Of Detail
3. We Go Deep With Your Teams
(and how to get it unstuck)
You’re spending all day fighting fires just to keep your head above water. You and your staff are constantly being pulled in different directions just to keep all the plates spinning.
To learn more about how going skunk can help get your product pipeline unstuck, check out out blog post here.
You’re stalling because you can’t justify the upfront costs associated with outsourcing the development of new products.
Unfortunately your perspective could be preventing you from seeing the long term potential and ROI of investing properly in new product development. To help illustrate this, below is a graphic comparing 2 different approaches (and budgets) for bringing a product to market.
The detail, planning & management involved in taking a product from concept to market can be completely overwhelming.
The right team, coupled with a plan and product detail can be the kryptonite against your feelings of overwhelm and create a clear path to getting your product to market. Here are some “first steps” you can take to create some momentum.
DESIGNING A NEW WAY TO MOVE:
INTRODUCING EXPRESSVAULTS
After seeing what Uber had done to disrupt the taxi business, Bruce Cambell, the president of AMJ Moving Canada was acutely aware that disruption in the moving business wasn’t far behind.
Instead of being in a position where AMJ was going to have to react to the disruption, Bruce went looking for a product design firm to put his company in a position to lead it.
We have a track record of helping early stage companies create products that grow into successful businesses. Here’s how we do it:
2. We Build. We Test. We Improve…Then Repeat
3. We’re Experts At Designing Your Product For Manufacture
(and how you can avoid making them)
Founding teams often struggle with collecting and applying customer feedback effectively during product development. Here are some common errors made during prototype and product testing:
Failing to plan for unexpected outcomes dramatically decreases your chances of success. Here’s a few examples of common missteps product teams make when it comes to planning:
Adding lots of features rarely leads to a superior product. The opposite is almost always the case. Here’s a few reasons why founding teams are often mistakenly biased towards adding more features.
START-UP SUCCESS STORY:
CREATING THE AWARD WINNING “FOONF”
The Clek child car seat brand was initially conceived inside a small division of Magna, one of North America’s largest automotive parts suppliers. Led by Chris Lumley, Clek worked with their counterparts in Magna’s Seating/Interiors division for their industrial design, engineering and manufacturing expertise to produce two different child booster seats.
We help high growth companies get their products to market faster than they can on their own. Here’s how we do it:
1. We Use Our Highly Choreographed Product Development Process To Remove Roadblocks That Stall Projects
2. We Communicate Often, With Total Transparency, And A Lot Of Detail
3. We Go Deep With Your Teams
(and how to get it unstuck)
You’re spending all day fighting fires just to keep your head above water. You and your staff are constantly being pulled in different directions just to keep all the plates spinning.
To learn more about how going skunk can help get your product pipeline unstuck, check out out blog post here.
You’re stalling because you can’t justify the upfront costs associated with outsourcing the development of new products.
Unfortunately your perspective could be preventing you from seeing the long term potential and ROI of investing properly in new product development. To help illustrate this, below is a graphic comparing 2 different approaches (and budgets) for bringing a product to market.
The detail, planning & management involved in taking a product from concept to market can be completely overwhelming.
The right team, coupled with a plan and product detail can be the kryptonite against your feelings of overwhelm and create a clear path to getting your product to market. Here are some “first steps” you can take to create some momentum.
DESIGNING A NEW WAY TO MOVE:
INTRODUCING EXPRESSVAULTS
After seeing what Uber had done to disrupt the taxi business, Bruce Cambell, the president of AMJ Moving Canada was acutely aware that disruption in the moving business wasn’t far behind.
Instead of being in a position where AMJ was going to have to react to the disruption, Bruce went looking for a product design firm to put his company in a position to lead it.
Working with Ray and his team at Inertia has been a game changer for AMJ.
They perform miracles with their turnaround times, especially on prototypes.
The Inertia team gets it, they are good at having empathy and putting themselves in the shoes of the product user. Inertia always exceeds expectations in terms of communication, setting expectations, and the way the team conducts themselves.
The Inertia team is exceptionally good at communication – it is their clear differentiator. Their team is very hands on and flexible. They really care and go above and beyond to make sure things are done right.
The team at Inertia is honest, straightforward and their drive to work collaboratively really stood out for us. They are also meticulous and do what they say they will do. If we were to attempt this kind of product development in house it would have taken us 5 times longer.
At Inertia, you immediately know that you are working with people who care about your product and your success. I especially respect the way they handle challenging situations. Inertia has far exceeded my expectations for professionalism and care.